by Phil Olsen | Jun 4, 2025 | Business Principles, Commandments, The 10 Commandments, Uncategorized
The concept of branding a company is a basic business concept – a common focus or consideration of anyone in business. But what is a brand? The most common image that comes to mind is a logo (Nike’s swish, or McDonald’s M) or a color (Coca Cola’s red). It could be a...